by Bill Brelsford | Dec 30, 2010 | Marketing
Last October, J.D. Power and Associates released their 2010 U.S. Small Business Banking Satisfaction StudySM. While the study focused on banks, I feel the lessons from this study apply equally to accounting, law, and other professional service firms. The study found... by Bill Brelsford | Jul 7, 2008 | Marketing
Over on Law.com, Bruce Marcus has an interesting article titled The Difference Between Doing and Managing Marketing (link no longer available). In this article, Mr. Marcus describes some of the progression of the marketing function in law firms and some of the common...