Facebook new Instant Personalization feature is raising some concerns about privacy. They are still changing how things work (FB calls is a pilot program) and I'm still learning the details, so I'm sure more posts will follow. One of the major concerns is that this new feature is turned on by default. Completely opt-ing out is a several step process, so if you want to turn this feature off until you learn more about it, I recommend viewing this video from the Electronic Frontier Foundation on how to opt out of Instant Personalization.
Bill Brelsford Small Business Marketing Consultant
